Viewing entries from category: Intro to Posters
Deconstructing Film Posters »
Categories: Hot Entries, Posters, Intro to Posters, Film Poster Analysis
Film Posters can be classified as printed media texts. They are targeted at specific audiences to build interest and market the Film product. This is one of the key roles of the financier or distributor: poster or billboard campaigns may be used alongside Online campaigns, EPKs, TV and Radio promotions, advertising in Newspapers & Magazines, Tie-ins/Merchandising, Film Trailers in Cinemas and Free Publicity (Reviews, Profiles, Word of mouth, Premieres & Certification) to sell the film.…
[ read full article ] »
[ read full article ] »
