jclarke | Friday September 04, 2015
Categories: EDUQAS A2, EDUQAS A Level, Production Companies, World Cinema, A Level, Film Industry, Hot Entries, Film Distribution, Censorship & Regulation, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Film Language, Representation, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis, Key Concepts
Across the varied and diverse ways in which a film text can encode and emphasise meanings and a specific viewpoint on or presentation of a subject, realism is a key aesthetic and formal choice and approach that has functioned as a key creative direction of so much western expression across literature and the visual arts. This resource, then, explores the characteristics of a particular film style that we call neorealism. It stems from post World War Two Italian cinema and its influence has been…
[ read full article ] »
Rob Miller | Wednesday October 08, 2014
Categories: EDUQAS A Level, EDUQAS AS, British Film, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Genres & Case Studies
FM2: British and American Film ‘How to Respond to Section A - Producers and Audiences: Resource Items’ This resource examines approaches to Section A of FM2 in terms of areas of questioning but specifically, how to respond to the range of stimulus WJEC could use, and expect students to refer to in Part A and Part B of the resource items. The section title, ‘Producers and Audiences’ is important in letting students know the type of response expected in the exam – an equal…
[ read full article ] »
jclarke | Tuesday October 07, 2014
Categories: EDUQAS A2, EDUQAS A Level, International/Non English Language, Drama, Queer Theory, Romance, World Cinema, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Analysis, Films & Case Studies, Genres & Case Studies, Analysis
click on image to enlarge Introduction Happy Together is a feature film directed by Wong Kar-wai. It was released in 1997, the year that Hong Kong’s governance from Britain ended and governance from China began. The fact that Happy Together begins with passports being stamped might well resonate with Hong Kong audiences particularly with when the film was released. We might suggest that a passport is a very tangible symbol of national identity. The film is encoded throughout with images…
[ read full article ] »
Rob Miller | Monday October 06, 2014
Categories: EDUQAS A Level, EDUQAS AS, British Film, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Genres & Case Studies
Associated Resources WJEC AS Level Film Studies FM2 Exemplar Resource Material A.docx WJEC AS Level Film Studies FM2 Exemplar Resource Material B.docx Instructions Section A refers to the resource material (see associated resources) This is a Section A exemplar only Each question carries 40 marks You are reminded that assessment will take into account the quality of written communication used in your answers Section A: Producers and Audiences EITHER: 1. Study the items in Part A of the…
[ read full article ] »
Rob Miller | Monday October 06, 2014
Categories: EDUQAS A Level, EDUQAS AS, Mystery, Science Fiction, Action, Thriller, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Film Promotion, Film Analysis, Films & Case Studies, Hollywood Films, Genres & Case Studies, Analysis
Introduction One of the most interesting ways to engage with genre is to select two films from the same genre and compare and contrast them. Critically, select two films produced in significantly different time periods and places - by doing this kind of analytical exercise we’re able to go some distance in identifying some of the ways in which a genre evolves. Science fiction film certainly seems to offer a particularly rich case study in terms of what kinds of ideas texts can be encoded…
[ read full article ] »
jclarke | Tuesday February 11, 2014
Categories: Theory, Film Theory, EDUQAS A Level, EDUQAS AS, British Film, Production Companies, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Film Language, Representation, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis, Key Concepts
click on image to enlarge While we often first think and refer to contemporary examples of film stars when we study film, it’s useful and valuable to consider film stars whose work has featured across several decades. More specifically for us as British audiences, it’s of particular interest to consider British film stars both in terms of the interest of their performances, and also in terms of how these performances offer representations of national identity and gender in combination.…
[ read full article ] »
Richard Gent | Wednesday December 04, 2013
Categories: EDUQAS A Level, EDUQAS AS, British Film, Horror, Production Companies, Comedy, A Level, Film Industry, Hot Entries, Film Distribution, Censorship & Regulation, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Film Language, Representation, Films & Case Studies, Hollywood Films, Non-Hollywood Films, Genres & Case Studies, Analysis, Key Concepts
click on image to enlarge The British Film Industry is successful and thriving but as Jill Nelmes identified in An Introduction to Film Studies can be defined on a number or levels and by a range of “disparate films, genres and movements?. In addition to this there are arguments over what is a British Film and as such, there have been many attempts to define British Film over the years. A useful definition that the BFI proposed in 1996 was that films could be described and culturally…
[ read full article ] »
jclarke | Tuesday December 03, 2013
Categories: OCR A Level, Drama, War, Production Companies, Romance, A Level, Film Industry, Hot Entries, Film Distribution, Censorship & Regulation, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Film Language, Representation, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis, Key Concepts
click on image to enlarge World War Two impacted ferociously on Great Britain: cities were attacked by German bombers, air battles were fought and daily life was severely tested over the six years of conflict. It’s understandable though, if the war seems a long, long time ago to you. Cinema, however, offers us a meaningful way to reconnect with, and reflect on the event and to develop a sense of the relationship between World War Two and British cinema. Attendance at cinemas was acutely…
[ read full article ] »
jclarke | Saturday November 30, 2013
Categories: EDUQAS A2, Theory, OCR A Level, EDUQAS A Level, OCR A2, Production Companies, Spectatorship Theory, A Level, Film Industry, Hot Entries, Film Distribution, Censorship & Regulation, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Film Language, Representation, Analysis, Key Concepts
click on image to enlarge Cinema is now nearly 120 years old and it’s a magnificently broad, deep, complex and exciting subject. It’s understandably easy to think that the way films are now is how they have always been, in terms of their technology and particularly how they organize (tell) their stories. However, this isn’t the case and so it’s important for us to be aware that all forms of cultural expression evolve across time and that they are subject to many influences, intended or…
[ read full article ] »
jclarke | Wednesday November 27, 2013
Categories: EDUQAS A2, OCR A Level, EDUQAS A Level, OCR A2, EDUQAS AS, Production Companies, World Cinema, A Level, Film Industry, Hot Entries, Film Distribution, Censorship & Regulation, Film Marketing, Film Publicity, Audience, Film Promotion, Film Language, Representation, Films & Case Studies, Hollywood Films, Key Concepts
click on image to enlarge Film is technology. It’s an obvious point, and an essential one. Film established itself as a symbol of the modern, mechanical age of the late nineteenth and early twentieth century and so it is particularly interesting to now witness how the medium is moving into the digital age. Indeed, we should perhaps talk not of new technology but of now technology because it is so quickly ever changing and evolving. In Western Europe we live in an increasingly digital and…
[ read full article ] »
jclarke | Monday November 25, 2013
Categories: EDUQAS A2, EDUQAS A Level, Production Companies, Japanese, World Cinema, A Level, Film Industry, Hot Entries, Film Distribution, Audience, Film Analysis, Film Language, Representation, Films & Case Studies, Genres & Case Studies, Analysis, Key Concepts
click on image to enlarge WJEC A2 Film Studies FM4 Section A World Cinema: Aspects of National Cinema Japanese cinema can be understood as a major presence in the international film style context, not only in terms of its own achievement but also for the influence it has exerted on cinema far beyond its borders. It’s a national cinema with a very specific set of concerns and stylistic traits and with a number of particular contexts that allow the film texts to be understood in all the…
[ read full article ] »
jclarke | Friday March 22, 2013
Categories: EDUQAS A Level, EDUQAS AS, Social Realism, British Film, Crime, Production Companies, Thriller, A Level, Film Industry, Hot Entries, Film Distribution, Audience, Film Analysis, Film Language, Representation, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis, Independent, Key Concepts
click on image to enlarge Crime and cinema have a longstanding relationship. Going right back to early cinema one of the landmark silent films was The Great Train Robbery (1903). There is a shot in that film which is overtly referenced as the last shot that we see in the American crime film GoodFellas (1990). click on image to enlarge However, whereas we might argue that the criminal life that’s represented in the Hollywood-produced GoodFellas is somewhat glamourised and told in an overtly…
[ read full article ] »
jclarke | Thursday March 21, 2013
Categories: EDUQAS A2, EDUQAS A Level, French New Wave, Production Companies, World Cinema, A Level, Film Industry, Film Distribution, Audience, Film Analysis, Film Language, Representation, Films & Case Studies, Genres & Case Studies, Analysis, Key Concepts
In 1950, when he was only nineteen years old, Jean-Luc Godard, one day to become one the great filmmakers, wrote a piece for the French publication Gazette du Cinema called Towards A Political Cinema. Even at this young age, Godard was aware of cinema’s power to communicate ideas. Jean-Luc Godard examines a strip of film: Film history describes a wide range of film movements that have each had an often-short lifespan that’s been quite specific but the legacies of which have endured.…
[ read full article ] »
jclarke | Friday March 08, 2013
Categories: EDUQAS A2, EDUQAS A Level, Realism, Soviet Montage, Social Realism, Documentary, Man With A Movie Camera, Production Companies, World Cinema, A Level, Film Industry, Film Distribution, Film Analysis, Films & Case Studies, Genres & Case Studies, Analysis
click on image to enlarge Cinema is always evolving. The constantly changing quality of film styles is exciting and since the beginnings of film history many nations around the world have developed their own distinct cinematic style and this continues today in the twenty-first century. During the early part of the twentieth century one country that contributed very significantly to the development of early cinema, was Russia and now, in 2013, almost a century later, the particular film style…
[ read full article ] »
jclarke | Friday March 08, 2013
Categories: EDUQAS A Level, EDUQAS AS, Social Realism, British Film, Production Companies, A Level, Film Industry, Film Distribution, Film Analysis, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis
click on image to enlarge Introduction National identity and cinema are inextricably connected around the world. Within this national cinema dynamic is to be found the question of what it might mean to ‘be British’, or, more specifically, English. It’s a question that’s the basis of a longstanding narrative that relates powerfully to our filmic identity and, more immediately, our identity as an island nation, physically and culturally (and economically) separate to the mainland of…
[ read full article ] »
jclarke | Thursday December 20, 2012
Categories: Theory, Film Theory, EDUQAS A Level, EDUQAS AS, Social Realism, British Film, Production Companies, A Level, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Audience, Film Promotion, Film Analysis, Trainspotting, Film Language, Representation, Films & Case Studies, Non-Hollywood Films, Genres & Case Studies, Analysis, Key Concepts
Ewan McGregor is a major British film star who has appeared in a wide range of films that have been released globally since 1994. His career has combined performances in a range of lower budgeted feature films and work in highly budgeted, event films released by the major film studios. Over the course of almost twenty years McGregor has appeared in nearly fifty films. Professionally trained as an actor at London’s Guildhall, McGregor hails from Scotland and the narrative of his career…
[ read full article ] »
vikiwalden | Thursday November 10, 2011
Categories: Production Companies, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Film Promotion, Film Analysis, Analysis
The basic concept of Synergy can be explained through this mathematical formula: 1+1=3 Whilst this may not make sense to mathematicians, in business it does, when we think of profit value. If you sell two separate products, for example a video game and a film, they could both do very well, giving you a profit of £200 million each. However if the video game and film were linked, i.e. both Harry Potter projects, this is synergy because the profit value of each will be more, perhaps £300 million…
[ read full article ] »
Rob Miller | Wednesday November 09, 2011
Categories: Science Fiction, Action, Adventure, Production Companies, Film Industry, Hot Entries, Film Distribution, Film Marketing, Film Publicity, Film Promotion, Films & Case Studies, Hollywood Films, Genres & Case Studies, Action Adventure
The main aspects of marketing are: PR: offline/online Media: budget, targeting TV, press, radio, outdoor, interactive Research: NRG, Fame, TGI Creative: trailer, POS, print, TV/radio, interactive, strategy. The main aim of marketing is to draw people into the film, but also to target audiences who the company believe will make it a blockbuster. Star Trek provides a very valuable franchise, which has spanned a large period of time. Overall (in terms of films and TV series), the franchise is…
[ read full article ] »
vikiwalden | Sunday August 28, 2011
Categories: Hot Entries, Film Distribution, Film Marketing, Film Publicity, Film Promotion
Process Of Attaching A Distributor Distribution is fundamental for a film to make profit, or even break even on its costs. A distribution company may be attached to a project during pre-production, especially for Studio productions for which the distribution company will most likely be a sister company of the production company. However, in the independent industry getting distribution can be a significant challenge. Sometimes a distribution company will be attached from the outset; this will…
[ read full article ] »
