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Sherlock Holmes Case Study

nicoleponsford | Monday September 10, 2012

Categories: A Level, EDUQAS A Level, EDUQAS AS, FM2, Analysis, Film Analysis, Film Industry, Production Companies, Films & Case Studies, Hollywood Films, Sherlock Holmes 2: Game of Shadows, Genres & Case Studies, Action, Action Adventure, Adventure, Crime, Key Concepts, Audience, Film Language


AS WJEC FM2: Producers and Audience

For FM2, British and American Film each question is worth 40 marks, and there is 2.5 hours to answer three questions. The paper is made up from resource material and 12 page answer book. Candidates are asked to explore the relationship between film producers and audience.

The resource material can include:

  • Home page of a fan website
  • Table illustrating box office figures
  • Poster of a film
  • Front cover of a magazine
  • Press release
  • Cinema programme
  • Blog extracts

Candidates will be asked to use the exam material as a starting point, but will also need to draw on their own case studies too. They will need to illustrate confidence and sophistication in terms of AO1 and AO2.

  • AO1 Demonstrate knowledge and understanding of a film as an audio-visual form, in terms of the reception and production
  • AO2 Apply knowledge and understanding of critical responses

In this exam, students need to respond to, and engage with a range of very different examples of film production, marketing and press. The question will direct the proportion of time spent on the exam stimulus, compared with the case studies that the students have explored in the classroom. Examiners will be flexible with this, but students should be encouraged to answer the question rather than write what they know.

Exemplar Questions

  • Compared with other forms of marketing, how important are INSERT EXAMPLE FROM EXAM like this for attracting audiences?
  • What are some of the reasons for Hollywood’s increasing use of re-makes / sequels of earlier television shows or films?
  • How can film-makers attract audiences to US/UK films?
  • ‘The current revolution in new technologies is altering the way both producers and audience think of film and the film experience.’ How far do you agree with this statement?
  • ‘Neither audiences nor producers need celebrities any more.’ How far do you agree with this statement?
  • What are some of the reasons for the popularity of...

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